To create brand and product awareness, our dealer vehicles are branded with all our product ranges available in bulk and retail segments.
As the activity started in December, our dealer vehicles in Coimbatore, Nagercoil, Chennai, Pondicherry, and Tirunelveli have been started in the initial phase.
The prime objective of this activity is to ensure that our customers in the new markets get to know our brand and product ranges and encourage our customers to buy our products in our core markets.